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According to the requirements of the higher-level party committee, in order to commemorate the 200th anniversary of the birth of Marx, on the morning of May 4, 2018, the cruise ship company's party committee organized members of the home party committee, heads of various departments and centers, all employees of the organization, and heads of functional departments of each center to watch the live broadcast of the commemoration of the 200th anniversary of the birth of Marx in conference room 8062 of the company. At the same time, seven cruise ship branches also organized frontline party members and employees to watch the live broadcast in a timely manner, and to learn and understand the important speech spirit of General Secretary Xi Jinping at the conference in the first time.
Viewers expressed their intention to take the spirit of General Secretary Xi Jinping's important speech as a guide, deeply understand the spirit of the conference, focus on the overall goal, firmly believe in communism and socialism, study seriously, think deeply, combine learning with application, promote work, and contribute to the realization of the "Two Centenary Goals" and the Chinese Dream of great rejuvenation of the Chinese nation with full enthusiasm, pragmatic work style, good spiritual outlook, and excellent performance!
From April 20th to 22nd, 2018, Yangtze River Golden Cruise successfully debuted at the 2018 Xiamen International Leisure Tourism Expo. As a one-stop procurement and trading promotion platform that is in line with international standards, this exhibition has attracted exhibitors from 37 countries and regions overseas, 28 provinces and cities within China, and over 200000 visitors.
During the exhibition, the cruise company provided detailed information on the products of the Golden Cruise and Three Gorges Cruise routes to the attending guests and media representatives through distributing materials, on-site explanations, and playing videos, which aroused strong response and interest from the visitors and further enhanced the influence and popularity of the Golden Cruise brand.
On April 10, 2018, the Beijing agent of the cruise company, together with Beijing Together Play International Travel Agency, held a special sales event in the Beijing area with the theme of promoting the Yangtze River Golden Cruise brand at the Longyan Mansion Hotel in Beijing.
During the period, the agents briefly introduced the Yangtze River Gold Series cruise ships from the aspects of luxury hardware facilities, excellent service quality, safe navigation guarantee, and industry leading position, which received unanimous recognition and enthusiastic response from nearly 300 attendees on site, with more than 60 people registering on-site. This direct customer sales event has increased the understanding of many local travel agencies about the Golden Cruise products, directly increasing the passenger load of off-season voyages and further enhancing the regional awareness and influence of the Golden Cruise brand.